California Sports Surfaces and ITA Approach Two Decades of Partnership with Renewed Agreement
This extended agreement reaffirms their shared dedication to advancing the sport and enhancing the collegiate tennis experience across the United States.
ANDOVER, Mass. – October 9, 2024 – California Sports Surfaces (CSS) and the Intercollegiate Tennis Association (ITA) are delighted to announce the renewal of their longstanding partnership, extending their collaboration through August 31, 2027. This renewal not only marks the continuation of a successful relationship but also reaffirms both organizations’ commitment to excellence and innovation in college sports.
Dedication to Excellence
For close to two decades, CSS and the ITA have set the standard for quality and performance in collegiate tennis by providing advanced court surfaces designed for the highest level of play. As the exclusive “Official Court Surfacing Provider of the ITA,” CSS will continue to equip ITA-affiliated events and facilities with its premier surfaces, including DecoTurf®, Plexipave®, and CoolTop®. These products are globally recognized for their durability, safety, and performance, ensuring optimal playing conditions for student-athletes.
“We are immensely proud to extend our partnership with the ITA, a collaboration that has helped shape the landscape of collegiate tennis,” said Tom Magner, Director of Product Management for California Sports Surfaces. “This renewal not only celebrates our past achievements but also strengthens our commitment to innovation and excellence in the years to come.”
ITA Coaches Convention 2024
CSS is also pleased to announce its participation in the upcoming ITA Coaches Convention, to be held from November 15-17, 2024, in Dallas, Texas. This key event in collegiate tennis brings together coaches, administrators, and sports industry leaders to discuss the future of the sport and share the latest innovations. CSS will showcase their latest developments in court surface technology, such as the new CoolTop®, and engage with the community to further the growth and success of collegiate tennis.
Continued Innovation and Support
This renewed partnership underscores CSS’s ongoing commitment to supporting the ITA’s mission to foster excellence in collegiate tennis. By providing cutting-edge surfaces and engaging in collaborative initiatives, CSS and the ITA are dedicated to enhancing the student-athlete experience and advancing the sport at the collegiate level.
“We are delighted to announce the extension of our partnership with California Sports Surfaces (CSS). At the ITA, we are committed to collaborating with innovative companies that share our passion for tennis, particularly at the collegiate level. Our coaches have consistently praised CSS for their exceptional service and quality, and we are excited to continue this valuable relationship for many years ahead” – David Mullins, ITA CEO Designate
For additional information about the ITA and to learn more about the partnership between California Sports Surfaces and the ITA, please visit www.californiasportssurfaces.com or https://wearecollegetennis.com/ita/partners/california-sports-surfaces.
About the Intercollegiate Tennis Association
The Intercollegiate Tennis Association (ITA) is the governing body of college tennis and is committed to serving college tennis and returning the leaders of tomorrow while promoting both the athletic and academic achievements of the collegiate tennis community. The ITA, founded in 1956, is comprised of nearly 1,700 men’s and women’s varsity tennis teams representing over 1,250 institutions, administers numerous regional and national championships and the ITA College Tennis Rankings for nearly 20,000 college varsity student-athletes at NCAA Division I, II, and III; NAIA; and Junior College levels. The ITA also has a comprehensive awards program for players and coaches to honor excellence in academics, leadership, and sportsmanship. For more information on the ITA, visit wearecollegetennis.com and follow the ITA on Facebook, Twitter, Instagram, and LinkedIn.
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About ICP
Innovative Chemical Products (ICP) Group is a leading specialty chemical manufacturer in North America and provides coatings, adhesives and sealants globally. With operations headquartered in Andover, Massachusetts, and multiple manufacturing facilities around the world, ICP serves multiple end markets, including building materials, specialty construction and sports surfaces. ICP is privately held and manufactures products under several recognized specialty groups. For more information, visit www.ICPGroup.com.
ICP is a portfolio company of Audax Private Equity.