Written by ICP Group

APF Polymer Surfaces Debuts Dynamic New Website

ANDOVER, Mass. – May 13, 2024 – APF Polymer Surfaces, a leader in high-performance concrete floor coatings and part of the ICP Group family of brands, announces the launch of its redesigned website—APFepoxy.com—offering a comprehensive and user-friendly experience immersing customers in the company’s full product offerings and services portfolio.

The new site features streamlined menus, simplified navigation and fast access to all APF offerings like Armor-Rez flooring systems and epoxy mortars, CastorCrete flooring systems and VaporSolve® moisture remediation solutions. Contractors, distributors, architects and building owners will find tailored product information, technical data, application case studies and a resource blog providing valuable insights on the latest technologies in the polymer surfaces industry. There is also a link to schedule hands-on product training to discover through the APF MasterWorks program that teaches participants proper application methods, as well as channel marketing and development strategies to build their businesses.

“This redesign makes it easier for visitors to find exactly what they need, whether they are searching by market application or by system, ” said Daniele Martin, Marketing Manager for APF Polymer Surfaces and ICP Group. “It’s not just about providing information; it’s about creating an environment where our customers can make informed decisions and quickly access resources like specifications, product and safety data sheets.”

APF offers high-performance concrete floor coatings for commercial and industrial settings including the food and beverage processing, health care, manufacturing and electronics industries. From production facilities and warehouses to offices and service areas, there are many durable and decorative options suitable for virtually any requirement. These coatings are crafted using advanced polymer chemistry and include a wide range of high-quality products based on epoxy, polyurethane and acrylic technologies. Each undergoes rigorous field testing to ensure performance and reliability and is backed by a commitment to continuous research and development to deliver some of the most innovative products and systems available.

ICP Group brings together industry-leading brands like APF Polymer Surfaces that provide high-performance professional solutions for a wide range of applications including building envelope, cementitious flooring and sports surfaces needs. To access the new APF online experience, visit APFEpoxy.com. To learn more about ICP Group, visit www.ICPGroup.com.

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About ICP

ICP Group is a leading specialty chemical manufacturer in North America and provides coatings, adhesives and sealants globally. With operations headquartered in Andover, Massachusetts, and multiple manufacturing facilities around the world, ICP serves multiple end markets, including building materials, specialty construction and sports surfaces. ICP is privately held and manufactures products under several recognized specialty groups. For more information, visit www.ICPGroup.com.

ICP is a portfolio company of Audax Private Equity.

Written by ICP Group

APOC Launches New Website

APOC has launched its new, redesigned website, with a sharp focus on helping professionals everywhere gain greater access to the solutions they need to do their jobs effectively. The new website has been redesigned from the ground up, offering an enhanced user experience with simplified access to the tools and resources professionals need, including comprehensive product information and documentation, education and training materials, access to APOC’s Contractor ProProgram, and more.

“We know that professionals everywhere rely on APOC products to do their jobs efficiently and effectively, and it’s our mission to make their experience better than ever,” said Sara Jonas, vice president of marketing, ICP Group. “The new APOC website is a reflection of that mission.”

Available on the new website are APOC’s newly rebranded Polyset and RoofSlope products, two crucial additions to the APOC portfolio, offering professionals the highest levels of performance required for reliable, repeatable jobs.

Polyset products are foam adhesives for steep-slope roof tile adhesion and low-slope roofing applications, available in the form of low-pressure one- and two-component SPF in pressurized disposable or refillable packaging. For steep-slope roofs, Polyset adhesives are approved for use in high-wind regions, and for low-slope applications, they are specifically designed to adhere insulation boards, cover boards and single-ply fleece-backed membranes to various substrates.

RoofSlope is an auxiliary sloping compound that provides a quick and easy way to fill in low spots on flat roofs and achieve positive slope to aid in proper drainage. The patented technology provides a durable finish with the ability to match existing roofing compositions. The RoofSlope compound is excellent for new construction as well as retrofit work, minimizing costs associated with fixing slope-to-drain issues.

APOC is a part of the ICP Group. ICP is dedicated to elevating the construction industry with a complete suite of tools that help contractors complete jobs efficiently, effectively, and professionally.To access the new APOC online experience, visit www.APOC.com. For more information about ICP Group, visit www.ICPGroup.com.

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Written by ICP Group

ICP Adds RoofSlope® to APOC® Portfolio

The rebranded roofing compound for fixing low spots on flat roofs, APOC® RoofSlope®, reinforces the APOC brand as the one-stop shop to meet any roofing professionals need.

ANDOVER, Mass. – October 24, 2023 – APOC®, a premier brand of roofing and waterproofing products that maximizes productivity, performance and energy efficiency, is adding RoofSlope to its comprehensive portfolio of professional roofing solutions.

The rebranded APOC RoofSlope is an auxiliary sloping compound that provides a quick and easy way to fill in low spots on flat roofs and achieve positive slope to aid in proper drainage. The patented technology provides a durable finish with the ability to match existing roofing compositions. The RoofSlope compound is excellent for new construction as well as retrofit work, minimizing costs associated with fixing slope-to-drain issues.

“Adding RoofSlope to the APOC portfolio made sense, as we continue to grow the brand as a comprehensive home for professional roofing products to suit any contractor need,” said Daniele Martin, Marketing Manager at ICP Group, parent company of APOC. “We are investing in the APOC brand for the long term to better serve roofing and waterproofing contractors and installers.”

The rebranding will have no impact on APOC RoofSlope’s testing data or approvals. All current performance data will remain the same.

For more information, visit www.RoofSlope.com. For more information about APOC products, visit www.APOC.com and www.ICPGroup.com.

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About ICP

Innovative Chemical Products (ICP) Group is a leading specialty chemical manufacturer in North America and provides coatings, adhesives and sealants globally. With operations headquartered in Andover, Massachusetts, and multiple manufacturing facilities around the world, ICP serves multiple end markets, including building materials, specialty construction and sports surfaces. ICP is privately held and manufactures products under several recognized specialty groups. For more information, visit www.ICPGroup.com.

ICP is a portfolio company of Audax Private Equity.

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